Today’s society faces global warming and the highest levels of greenhouse gas emissions, fast depletion of the earth's natural resources, unacceptable levels of waste, rainforest decimation and more and more endangered species. The reasons for this are complex and interlinked but together they have combined and created an unsustainable world in which to live.

Some contributory factors to the current environmental unhealthy state are:
  • The consumer boom of the second half of the 20th Century
  • Over-consumption of products and energy resources by the consumer and manufacturers of our products
  • Industrialisation and the creation of the wealthy western world which has engendered a "throwaway society" where it has become the norm and indeed acceptable to discard products when broken or even in full working order in favour of a new replacement
  • Manufacturers and clever advertising promote a "lifestyle" and encourage us to upgrade and/or replace appliances when there is no need
  • An influx of cheap, disposable products has provided the consumer with choice but at great environmental cost and very often the retail price of a product does not reflect the true environmental cost of its production
  • More availability of products from all over the world brought to our doorstep, free market trade and globalisation
  • High rates of obsolescence of electrical and consumer goods
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